[2006-11-15] Guy Kawasaki Needs Links
The WebmasterWorld Pubcon conference kicked off with a short introduction to the conference by Brett Tabke and an opening keynote by Guy Kawasaki.

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[2006-11-08] Balancing Your Link Profile Links
It's a common misconception that the entire goal of link building is to get more links. You look at the top pages ranking for your keyphrases and see they have a lot of sites linking to them and assume you need to get a similar amount of links if you want to compete.

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